1-800-Flowers.com sells personalization businesses to PlanetArt for $45 million
FLWS•1-800-Flowers.com completed the sale of its personalization businesses to PlanetArt on October 19, 2026, for a $45 million base cash price. It used part of the net proceeds to partially prepay term loans.
1. Sale completed
1-800-Flowers.com completed the sale of Personalization Mall, Things Remembered and Personalization Universe to PlanetArt on October 19, 2026, for a $45 million base cash price, subject to working capital and other price adjustments. The September 26 agreement covered the businesses, which will be reported as discontinued operations; part of the net proceeds funded a partial prepayment of term loans under the company’s credit facility.




