Affirm has partnered with fintech platform Esusu to pilot a rent payment program that allows eligible renters to split their monthly rent into two biweekly installments at 0% APR. The program carries no hidden or late fees and reports on-time rent payments to major credit bureaus through Esusu, enabling participants to build credit history. Affirm underwrites each application individually and approves only what applicants can afford, with the goal of aligning rent obligations with biweekly pay cycles. The pilot is still in early stages and no firm rollout date has been provided.

Over the past year, Affirm’s gross merchandise volume (GMV) surged from $20.2 billion to $36.7 billion, a 38% increase driven by rising buy-now, pay-later adoption among younger consumers. Short-term, interest-free loans (Pay in 4) saw average order values of $100, while longer-term installment loans, carrying 0%–36% APR simple interest, expanded Affirm’s customer base. In the first quarter ending September 30, no-interest transactions grew 74%, reflecting heightened consumer preference for transparent financing options over traditional credit cards.

Affirm’s integrations with major e-commerce platforms—including Amazon and Shopify—and digital wallets have boosted partner volume by 70% in the last year. The company reduced its operating loss from $1.2 billion in 2023 to $87 million last year, and achieved its first GAAP-profitable quarter with $63.7 million in operating income. Management projects GMV of $47.5 billion and operating margins of 7.5% for fiscal 2026, positioning Affirm to capitalize on continued BNPL adoption and merchant demand for flexible checkout solutions.