Aflac survey shows 76% of Gen Z uses AI as first stop for primary healthcare
AFL•Aflac survey highlights shift toward digital-first primary care
Aflac’s 2026 Wellness Matters survey flagged a shift toward digital-first primary care.
- 76% of Gen Z and 63% of millennials use AI for health support before seeking professional medical care.
- The survey pointed to weaker preventive-care engagement.
- 65% of Gen Z and 61% of millennials delay or skip routine checkups and screenings.
- The trend was linked to higher reliance on reactive care.
- 62% of Gen Z primarily seek treatment through emergency rooms or urgent care, up from 51% in 2025.
- Findings showed a parallel rise in consumer wellness spending.
- 43% of Gen Z and 39% of millennials spend at least USD 100 per month on self-care categories.
- This occurs despite them being less likely to have a primary care doctor.




