Amazon contributed to a €1 billion funding round in Neura Robotics alongside Qualcomm, valuing the German startup at about €4 billion. The capital raise is earmarked for scaling development of humanoid prototypes and expanding testing with industrial clients.

The partnership gives Amazon access to cutting-edge humanoid technology that could be integrated into its warehouse and fulfillment operations. This investment supports Amazon’s strategy to deploy advanced robots, drive down labor costs and boost logistics efficiency over the long term.

Europe’s humanoid robotics sector is accelerating, with companies like Hexagon planning to commercialize its Aeon robot by 2026 and ramp production to thousands of units by 2030. Analysts forecast the broader AI-powered autonomous machines market could reach a trillion-dollar valuation by 2035, highlighting significant growth potential.