Amazon Secures $4 Billion AI Cloud Contract With Pinterest Through 2031
AMZN•Amazon will provide $4 billion in cloud services to Pinterest through 2031, marking Pinterest’s largest infrastructure commitment. The agreement includes custom Trainium and Graviton chips to train and run AI models, expanding AWS’s presence in AI-driven cloud computing.
1. Deal Overview
Amazon Web Services agreed to deliver $4 billion in cloud services to Pinterest from 2023 through 2031, representing the largest infrastructure investment in Pinterest’s history. Under the multi-year contract, AWS will remain Pinterest’s preferred cloud provider, solidifying a long-term partnership established in 2010.
2. Technical Deployment
Pinterest will deploy AWS’s custom Trainium chips to train large language and vision models and utilize Graviton processors for inference workloads. The integration will support enhanced AI-driven features like personalized visual search and recommendation systems across Pinterest’s 600 million monthly active users.
3. Strategic Impact
The deal underscores AWS’s push to capture AI infrastructure spending and reinforces customer lock-in through specialized hardware offerings. This commitment is expected to drive significant incremental revenue for AWS and strengthen Amazon’s position in the competitive cloud and AI markets.
