AmEx's steady profit outlook clouds revenue forecast boost; shares fall
AXP•AmEx raises revenue forecast as spending stays strong
American Express raised its 2026 revenue forecast on Friday as its affluent customers continued to spend on travel, entertainment and dining, but its shares slipped 6% as investors focused on an unchanged profit outlook.
AmEx profit beats on strong spending by affluent customers.
Investors focus on unchanged profit outlook and higher spending
Competition for premium credit card customers has intensified as issuers race to lure wealthy consumers with richer travel, dining and lifestyle perks, turning rewards into a key battleground for attracting and retaining high-spending cardholders.
The fight has pushed up marketing and rewards spending across the industry as issuers vie for Gen Z and millennial customers, who have emerged as a key source of long-term growth.




