Apple says UK App Store proposal amounts to price regulation
AAPL•Digital markets regime context
The CMA consultation is part of Britain's new digital markets regime, which gives the watchdog powers to impose tailored requirements on companies designated as having "strategic market status".
Apple and Google were designated under the regime last year.
($1 = 0.7521 pounds)
Apple challenges UK App Store proposal
Apple said on Wednesday that proposed UK rules governing its App Store would amount to price regulation, arguing that plans to loosen its control over in-app payments could undermine innovation and investment.
In a submission to Britain's Competition and Markets Authority, the iPhone maker said proposed "steering" requirements would go beyond promoting competition and give the regulator a "highly intrusive" role in managing its business.
