Asure Software Secures Preferred Provider Role with 25,000 NCRLA Members for Hospitality HR Solutions
ASUR•Asure Software has been named preferred provider for the North Carolina Restaurant and Lodging Association’s 25,000-member network, offering tailored HR, payroll, time and attendance and compliance solutions. The partnership includes white-glove onboarding and dedicated support to help hospitality operators streamline workforce management, reduce administrative strain and support growth.
1. Partnership Overview
Asure Software has entered into a strategic agreement with the North Carolina Restaurant and Lodging Association, representing over 25,000 restaurant and lodging businesses across the state. Under this agreement, Asure will serve as the association’s preferred provider of HR, payroll, time and attendance and compliance solutions.
2. Solutions and Support
The partnership delivers Asure’s purpose-built workforce management platform, which includes comprehensive payroll processing, tax filing, employee scheduling and regulatory compliance tools. NCRLA members will benefit from white-glove onboarding, a dedicated support team and ongoing guidance tailored to the hospitality sector’s unique needs.
3. Expected Impact
By addressing high turnover, complex scheduling and evolving regulatory requirements, the collaboration aims to reduce administrative burdens and enhance operational efficiency for hospitality operators. This expanded market access is poised to drive increased subscription and services revenue for Asure Software while strengthening its foothold in the hospitality technology market.
