ATRenew launches global B2B platform and ReRe brand in Hong Kong
ATRenew unveiled a two-track international expansion on July 28 in Hong Kong, launching FoneSquare global B2B trading platform and ReRe consumer brand.
ReRe opened its first circular retail store in Hong Kong at Citywalk in Tsuen Wan, marking the brand’s physical entry outside Mainland China.
The strategy targets exporting the company’s circular economy model and AI inspection technology globally, built on 15 years of automated inspection and supply-chain capabilities.