BJ’s Debuts Monster Pizookie Platter with Four Cookies and Eight Scoops of Blue Ice Cream
BJ’s Restaurants is rolling out the limited-time Monster Pizookie starting March 12 in individual and shareable platter formats across its 200+ locations. The Platter features four freshly baked cookie bases topped with eight scoops of blue vanilla bean ice cream, chocolate shell and Oreo pieces to drive group dining demand.
1. Launch Details
Starting March 12, BJ’s Restaurants introduces the limited-time Monster Pizookie in both individual and shareable platter formats as a flagship seasonal dessert offering.
2. Product Features
The Monster Pizookie Platter includes four freshly baked cookie bases topped with eight scoops of electric blue vanilla bean ice cream, finished with a chocolate shell and Oreo pieces, while the individual version offers two scoops with the same toppings.
3. Availability
The new Monster Pizookie options are available for dine-in only at over 200 BJ’s locations across 31 states, with supplies limited for the duration of the promotion.
4. Potential Impact
The oversized, visually striking offering is aimed at boosting social media engagement, increasing group dining traffic and raising average check sizes during its limited run.