Boston Beer appointed Allison Stransky as chief marketing officer, effective Oct. 12, 2026.
She will lead marketing across the company’s brand portfolio, reporting to CEO Jim Koch and COO Phil Hodges.
Stransky is currently vice president and CMO of Samsung Electronics America, overseeing corporate marketing, communications, Big Data, AI-led transformation, sustainability, and citizenship.
She previously spent five years at Google, advising clients on data-driven insights to improve advertising effectiveness.
Earlier roles included leadership positions at L’Oréal, Unilever, and Johnson & Johnson.
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