Brokerages Deploy AI Trading Assistants to Target $2 Trillion Automated Investing Market
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HOOD•Major brokerages including Robinhood, Charles Schwab and Fidelity have accelerated deployment of AI-driven trading tools, integrating algorithmic strategies into mobile platforms. These initiatives target a growing automated investing market projected to exceed $2 trillion in client assets by 2026.
Robinhood has introduced an AI-powered trading assistant in its mobile app that lets users set custom equity strategies executed by machine learning algorithms. Charles Schwab and Fidelity have announced similar pilots, embedding chat interfaces and automated rebalancing features to enhance execution speed and personalization.
Automated investing assets have been growing at double-digit rates and are projected to top $2 trillion by 2026, driven by retail demand for low-cost, algorithmic solutions. Brokerages anticipate that AI tools will boost customer engagement, increase trade volumes and create new fee-based revenue streams as competition intensifies.