Cardlytics partners with travel rewards startup Rove to bring card-linked offers to members
CDLX•Cardlytics partnered with travel rewards platform Rove to add personalized, card-linked merchant offers that let members earn rewards automatically on purchases.
1. Offers added to Rove
The partnership expands distribution of Cardlytics’ Rewards Platform by bringing personalized, card-linked merchant offers to Rove members, who can link a payment card and earn rewards automatically on purchases. Cardlytics said the collaboration broadens its supply footprint into a younger traveler audience that earns toward airline miles without a travel credit card.
