Celsius Holdings Posts 86% Revenue Surge to $2.5B, EBITDA Up 142%
Celsius Holdings reported 2025 revenue of $2.5 billion, an 86% increase driven by integration of CELSIUS, Alani Nu and Rockstar Energy brands, achieving approximately 20% U.S. dollar share in Q4. Adjusted EBITDA surged 142% to $619.6 million while all-commodity volume distribution reached 99.5% and Alani Nu retail sales jumped 101%.
1. Record 2025 Financial Performance
Celsius Holdings delivered a landmark full-year 2025 performance, with revenue rising 86% year-over-year to $2.5 billion. Adjusted EBITDA reached $619.6 million, up 142%, reflecting improved margins and higher-volume sales across its energy drink portfolio.
2. Strong Market Position and Distribution
In Q4 2025, the company captured approximately 20% of U.S. energy drink dollar share while securing 99.5% all-commodity volume distribution across tracked channels. Total distribution points expanded by 15%, reinforcing nationwide availability through both on-premise and retail outlets.
3. Brand Portfolio Highlights
Growth was fueled by integrated contributions from CELSIUS, Alani Nu and Rockstar Energy. Alani Nu retail sales more than doubled with a 101% gain, driven by product innovation and marketing initiatives, while strategic positioning as PepsiCo’s U.S. energy category captain bolstered visibility and shelf presence.