Definitive Healthcare Boosts All-Payor Claims Coverage, Adds HubSpot, Salesforce Integrations and AI Search
Definitive Healthcare has expanded its Atlas All-Payor Claims dataset with new data sources, enhanced diagnosis details and payor information, boosting healthcare activity coverage. The platform now integrates directly with HubSpot and Salesforce to provide HCP data access and adds AI-powered search in Monocl ExpertInsight and View Suite products.
1. Atlas All-Payor Claims Expansion
Definitive Healthcare has broadened its Atlas All-Payor Claims dataset by incorporating additional payor sources, increasing claims volume and delivering more granular diagnosis codes. These enhancements enable customers to analyze care trends, map patient journeys and inform product development with richer payor information across the healthcare continuum.
2. HubSpot Integration Details
The new integration embeds Definitive Healthcare’s reference, affiliation, financial and clinical data directly into HubSpot CRM, allowing sales teams to view detailed organizational and contact insights without third-party tools. Users can now target prospects more precisely by leveraging healthcare-specific fields for affiliations, market segmentation and pricing models.
3. Salesforce HCP Data Access
Through the native DefinitiveConnect application on the AgentExchange platform, Salesforce customers can access affiliated healthcare professional records alongside facility and system data. Enhanced matching and merging ensure cleaner physician profiles, enabling marketing and sales teams to segment and engage HCPs by specialty, location and referral patterns without manual uploads.
4. AI Search Capabilities
New AI-powered search features launch first in Monocl ExpertInsight and will extend to the View Suite, letting users issue conversational queries to identify organizations, experts and healthcare professionals. This capability reduces manual list building and accelerates insights for sales, marketing, strategy and medical affairs teams.