On April 2, Del Taco will provide one complimentary Classic Burrito with any minimum $3 purchase exclusively to Del Yeah! Rewards members. The offer must be saved and redeemed via the Del Taco app or website, is limited to one per guest, and is not valid with other promotions or third-party delivery services.

The free burrito deal coincides with the recent reintroduction of Del Taco’s signature-fold Classic Burritos, which emphasize fresh ingredients like grilled chicken, carne asada steak, house-made guacamole and queso, and slow-cooked beans prepared from scratch. This relaunch aims to reinforce the brand’s commitment to made-to-order quality and differentiated flavor.

The one-day campaign is designed to stimulate restaurant foot traffic, increase digital app downloads and foster loyalty among existing Rewards members. While driving incremental sales through the $3 purchase requirement, the promotion may also compress margins but could yield longer-term gains in customer spend and repeat visits.