Disney to Shut Sawgrass Mills Character Warehouse Outlet on April 15
Disney will permanently close its Character Warehouse outlet at Sawgrass Mills in Sunrise, Florida on April 15 after choosing not to renew the mall lease. The store, the only South Florida discount outlet for overstock Disney Parks merchandise with typical discounts of 50%–70%, will reduce Disney’s brick-and-mortar retail footprint.
1. Store Closure Details
The Character Warehouse outlet at Sawgrass Mills in Sunrise, Florida will close on April 15 following Disney’s decision not to renew the mall lease. It is the only South Florida outlet, offering overstock and discontinued Disney Parks merchandise at discounts of 50% to 70%.
2. Shift in Retail Footprint
This closure aligns with Disney’s strategy to reduce its mall-based retail presence after closing multiple mall stores in 2021, shifting focus towards theme park locations and e-commerce. Rising rent costs and changing foot-traffic patterns have made out-of-the-way outlets less viable than locations near core park destinations.