DraftKings’ Prediction Platform Sparks 5% Rally with $100M Revenue Forecast
DKNG•DraftKings’ predictions platform delivered strong preliminary May numbers, lifting shares over 5% and making it a top-ten trending stock on social media. An equity research firm projects the predictions unit will generate $100 million annually this year and sees potential for more than 60% upside via a $45 price target.
1. Preliminary May platform performance
Preliminary figures for May from the predictions platform showed strong user engagement and revenue contribution, driving shares up over 5% and landing DraftKings among the top-ten trending stocks on social media.
2. Analyst projects $100M annual prediction revenue
An equity research firm projects the predictions business will generate $100 million in annual revenue this year, expand DraftKings’ addressable market from 52% to 95% of the population with sports betting, and tap a $60 billion North American gaming opportunity by 2030.
3. Strong buy rating and price target
The same firm maintains a five-star ‘Strong Buy’ rating with a $45 price target, implying over 60% upside potential, while another research house has become incrementally more constructive following executive commentary on core sports betting and iGaming operations.
