Dutch Bros Expands Five CPG Coffee Formats to Amazon and Walmart, H.E.B., Albertsons
Dutch Bros is rolling out its new at home CPG assortment across Amazon and select Walmart, H.E.B and Albertsons stores nationwide, featuring ground coffee, ready-to-drink iced lattes, creamers and single-serve pods. Developed with Trilliant, the collection will allocate a portion of proceeds to the Dutch Bros Foundation® to fund community initiatives.
1. Broad Retail Rollout
Dutch Bros at home assortment is now available through Amazon and on shelves in select Walmart, H.E.B and Albertsons locations nationwide, with further expansion planned across additional grocery, mass and e-commerce partners. The range includes five formats: single-serve iced lattes, multi-serve ready-to-drink iced coffee and lattes, single-serve coffee pods, ground coffee and creamers.
2. Partnership with Trilliant
The product line was developed in collaboration with Trilliant Food & Nutrition, a leading U.S. coffee manufacturer, leveraging its R&D and manufacturing capabilities to bring shop-inspired flavors like Golden Eagle® and Annihilator® into consumer homes.
3. Community Investment
Dutch Bros will dedicate a portion of CPG proceeds to the Dutch Bros Foundation®, reinforcing its commitment to local communities and supporting programs that align with the company’s legacy of giving back.