El Pollo Loco Offers VIP MLS All-Star Sweepstakes with $300 Visa Gift Card
El Pollo Loco’s loyalty program now includes a Coca-Cola x El Pollo Loco Soccer Challenge, running March 13–April 9, offering a VIP trip to the 2026 MLS All-Star Game with tickets and a $300 Visa gift card. 100 runners-up receive $25 gift cards; new benefits include Boosts and curated experiences.
1. Program Upgrade
El Pollo Loco has expanded its Loco Rewards loyalty program from simple discounts to experiential offerings with the launch of the Coca-Cola x El Pollo Loco Soccer Challenge. Members can enter the sweepstakes by purchasing two qualifying combos through the Loco Rewards app or via mail-in entry from March 13 to April 9.
2. Sweepstakes Prizes
The grand-prize winner will receive two VIP tickets to the 2026 MLS All-Star Game in Charlotte, hotel accommodations, flight vouchers and a $300 Visa gift card. One hundred runners-up will each receive a $25 El Pollo Loco gift card.
3. Enhanced Member Benefits
Beyond the Soccer Challenge, the refreshed Loco Rewards program introduces seasonal Boosts and curated experiences, giving members access to events, early menu rollouts and personalized offers. These enhancements aim to deepen engagement and reward loyalty with high-value perks.