Elanco survey shows 93% of pet owners expect to maintain or increase spending
ELAN•Elanco Animal Health released survey findings showing 93% of U.S. pet owners expected to maintain or increase spending over the next year, while 7% said they would cut pet health spending under economic pressure.
1. Pet spending outlook
Elanco Animal Health said its mid-October survey found 93% of pet owners had maintained or increased spending over the previous three months, including 32% who increased it. Looking ahead, 21% of consumers expected to add a pet within a year, including 25% of current pet owners. The survey also found that 38% had purchased medication outside veterinary clinics over the past year or two.
