Estée Lauder to Raise Stake in Forest Essentials from 49% to 100% by H2 2026

ELEL

The Estée Lauder Companies will acquire the remaining stake in Indian prestige skincare brand Forest Essentials, reflecting its 18-year partnership and boosting its exposure to India's emerging market. The transaction, expected to close in H2 2026, supports projected low-double-digit sales growth from Forest Essentials’ nearly 200 retail stores.

1. Transaction Overview

The Estée Lauder Companies agreed to acquire the remaining 51% interest in Forest Essentials, building on its 18-year partnership that began with an initial investment in 2008 and increased to a 49% stake in 2020. The all-cash transaction, pending regulatory approvals, is slated to close in the second half of 2026.

2. Strategic Rationale

The decision reflects confidence in Forest Essentials’ vertically integrated operations, sustainability approach and prestige skincare positioning. Estée Lauder executives cited the brand’s strong Ayurvedic research, local ingredient sourcing, and in-house manufacturing as key drivers of long-term value.

3. Forest Essentials Business Profile

Founded in 2000 by Mira Kulkarni, Forest Essentials operates nearly 200 retail stores across India and blends traditional Ayurvedic practices with modern luxury formulations. The business has delivered low-double-digit sales growth and is expected to further accelerate revenue as part of Estée Lauder’s portfolio.

4. Impact on Estée Lauder

Full ownership of Forest Essentials enhances Estée Lauder’s emerging-market strategy by deepening its India presence and diversifying revenue streams. The acquisition positions the company to leverage Forest Essentials’ heritage and global expansion potential while boosting its prestige skincare division.

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