EU to Impose High Triple-Digit Million Euro DMA Fine on Google
EU plans a high triple-digit million-euro fine on Google for breaching the Digital Markets Act, marking the EU’s largest DMA penalty to date. The antitrust probe, launched in March 2025 over allegations Google favored its own services, is expected to conclude before the summer break.
1. Investigation Background
The EU launched an antitrust probe in March 2025 under the Digital Markets Act, examining whether Google favored its own services in search results. The inquiry reflects growing scrutiny of platform gatekeepers and sets a precedent for compliance enforcement across digital markets.
2. Potential Fine Details
The European Commission is preparing to levy a high triple-digit million-euro penalty against Google, the largest ever under the DMA. The fine stems from alleged preferential treatment in search rankings and is slated for formal announcement before the summer break.
3. Implications for Google
A substantial DMA fine could erode Google’s profit margins and prompt accelerated compliance measures, including product adjustments or licensing changes. Investors may reassess regulatory risks facing Google’s core advertising business and broader ecosystem.
4. Timeline and Next Steps
The formal decision is expected before August’s legislative recess, after which Google can pursue appeals or negotiate remedies. Pending this outcome, Google may enhance its self-regulatory efforts to mitigate similar future penalties.
