European firms prioritize business resilience in sustainability spending, ISG says
III•European enterprises are increasingly prioritizing digital sustainability investments aimed at strengthening resilience and long-term competitiveness, ISG said in its 2026 report. Buyers are seeking verified savings, longer uptime or improved resilience before scaling deployments, while generative AI and data-sovereignty concerns are broadening scrutiny.
1. Resilience shapes spending
European enterprises are increasingly prioritizing digital sustainability investments that strengthen resilience and long-term competitiveness, according to ISG's 2026 Digital Sustainability report. Buyers are demanding verified savings, longer uptime or improved resilience before scaling deployments, while growing generative AI use is expanding scrutiny of resource consumption and regulated organizations are linking computing location and automated-system governance to data sovereignty and security.
