Freedom Boat Club Opens 450th Global Club at Jersey City’s Liberty Landing
BC•Freedom Boat Club, a Brunswick business, opened its 450th global location at Jersey City’s Liberty Landing Marina, a footprint that has grown 2.5x since its 2019 acquisition. The club now spans 35 U.S. states and six international markets, supporting stronger P&A and engine sales for Brunswick.
1. Historic 450th Location
Freedom Boat Club inaugurated its 450th global location at Liberty Landing Marina in Jersey City, offering members scenic access to New York Harbor and reflecting a 2.5-fold expansion since Brunswick’s 2019 acquisition.
2. Expanded Global Footprint
The network now covers 35 U.S. states and six international regions including Canada, Europe, Australia, New Zealand and the UAE, with recent additions in Southern France, Lake Hopatcong and Savannah enhancing market presence.
3. Strategic Impact on Brunswick
This growth fuels demand for Brunswick’s boats, engines and accessories while reinforcing its marine ecosystem strategy, positioning Freedom as a critical driver of long-term recurring revenue and aftermarket sales.
