Helen of Troy Launches $99.99 VersaStyler All-in-One Hair Tool with Three Modes
Helen of Troy introduced the $99.99 Revlon VersaStyler, a three-in-one hair tool offering Blow Dry, Volumizer, and Heated Barrel modes with a BLDC brushless motor matching a full-size dryer’s power. Partnered with Jenna Johnson, the tool addresses “triple-threat” women’s styling needs.
1. Product Launch
Helen of Troy today launched the Revlon VersaStyler, an all-in-one hairstyling tool designed to streamline wet-to-dry styling, volumizing, and smoothing in one device. Priced at $99.99, the VersaStyler aims to capture busy consumers seeking salon-quality results without multiple tools or salon visits.
2. Product Features
The VersaStyler integrates Blow Dry, Volumizer, and Heated Barrel modes powered by a BLDC brushless motor matching a full-size dryer’s performance, with a maximum air temperature of 217°F to minimize heat damage. No additional attachments are required, enabling quick transitions between styling functions.
3. Marketing and Availability
Helen of Troy partners with Dancing with the Stars pro Jenna Johnson to promote the tool’s appeal to “triple-threat” women balancing work, family, and passion. The VersaStyler is available now exclusively at Walmart.com for $99.99.