Hertz data shows US fall travel shifts toward road trips over flights
HTZ•US fall travel trends favor road trips
Hertz analysis points to road trips leading US fall travel, with 60% planning to drive versus 28% taking domestic flights.
Millennials are nearly four times more likely than Baby Boomers to rely on rental cars as their main fall transport.
Survey data show spending intent is split, with 31% seeking budget-friendly trips versus 31% willing to pay more for experiences.
Booking trends flag Labor Day demand peaking on Sept. 4, with SUVs and minivans the top vehicle categories.
Early fall-foliage demand is building, with the week of Oct. 5 showing the strongest pickup in bookings.



