CEO Kirsten Newquist will resign effective Sept. 21, 2026.
Newquist will step down from the board effective Sept. 30, 2026.
Greenwell's prior executive roles
He previously held executive roles at Spotlite360, Datria Systems, MusclePharm, and DecisionOne.
Identiv names interim CEO as it pivots strategy
Identiv named James Greenwell interim CEO effective Sept. 21, 2026, as it pivots toward a physical AI SaaS strategy.
Greenwell brings over 30 years of executive experience in transformations, M&A roll-ups, and SaaS commercialization across RFID, IoT, and regulated supply chains.