Prenetics’ IM8 brand has partnered with Superpower to integrate clinical-grade Daily Ultimate Essentials supplements with Superpower’s 100+ biomarker blood testing platform, establishing the first closed-loop system for supplement efficacy measurement. IM8 surpassed $100 million in annualized recurring revenue within 11 months of launch and now ships to 31 countries, supported by brand ambassadors like David Beckham, Aryna Sabalenka, and Ollie Bearman. The integrated offering could drive higher subscriber retention, expand Prenetics’ global footprint, and boost recurring revenue, reinforcing its valuation in the consumer health sciences sector. Under the partnership, IM8 90-day subscribers can access Superpower membership for $49 per year (75% savings) while monthly subscribers pay $99 per year (50% savings), including initial and retest diagnostics plus concierge care.