Intuit’s Price Targets Cut to $658 and $624 on AI Concerns, TurboTax Survey

INTUINTU

TD Cowen lowered Intuit’s price target to $658 from $802 on February 9 while keeping a Buy rating, citing investor hesitation over AI impacts and terminal values. BMO Capital cut its PT to $624 from $810 following a US tax filer survey that highlighted strong TurboTax metrics and upsell opportunities.

1. Analyst Price Target Reductions

On February 9, TD Cowen reduced its price target on Intuit to $658 from $802 and maintained a Buy rating. The firm pointed to investor hesitation over AI impacts on terminal values and noted that recent share underperformance set a low bar for upcoming earnings.

2. TurboTax Survey Highlights Growth Opportunities

That same day, BMO Capital lowered its price target to $624 from $810 while keeping an Outperform rating after an annual US tax filer survey. The survey revealed healthy adoption of TurboTax Full Service, an expanded local strategy, and constructive upsell and cross-sell opportunities expected to bolster fiscal 2026 results against tough comparisons.

Sources

FD