ISG research highlights rising enterprise data management spending
ISG research flagged accelerating enterprise spend on data management tools to scale AI deployments with higher data volume, freshness, quality.
2026 Buyers Guides assessed 68 software providers across five evaluation categories, reflecting rising demand for governance and “single source of truth.”
Databricks led overall in three guides; Acceldata led data quality and observability; Salesforce led data integrity.
Through 2028, ISG projected two-thirds of enterprises will adopt agile, collaborative practices to speed AI adoption.