Jeep to Award 100 Wranglers to George Washingtons if US Wins Tournament
STLA•Jeep’s ‘Wranglers for Washington’ promotion will award a 2026 Jeep Wrangler to the first 100 U.S. residents named George Washington who register before July 19 if the U.S. soccer team wins the tournament. The campaign features a 60-second TV spot and game-day social videos starring comedian Iliza Shlesinger.
1. Campaign Overview
Jeep launched an “Wranglers for Washington” promotion tying a giveaway of Wrangler vehicles to the U.S. soccer team’s performance. If the team clinches the championship, the first 100 U.S. legal residents named George Washington to register by July 19 will each receive a new 2026 Jeep Wrangler.
2. Marketing Elements
The campaign includes a 60-second television spot starring comedian Iliza Shlesinger and a series of game-day social media videos with playful taglines like “Time to turn their g’days into b’days.” Jeep aims to leverage knockout-stage momentum and patriotic themes to drive engagement and visibility.
3. Registration and Eligibility
Registration opened at 10:00 a.m. ET on June 10 and closes at 3:00 p.m. ET on July 19, with entries limited to legal U.S. residents aged 18 or older whose legal name is George Washington. Only the first 100 eligible registrants who complete online registration will qualify, subject to terms, conditions and void where prohibited.
