JLL survey finds real estate investors overlook strongest AI returns in property management
JLL•A JLL survey found investors prioritize AI for capital deployment, where 49% expect outperformance, while property management—where 66% report efficiency gains—receives less attention. Although 80% report tangible AI benefits, 43% struggle to achieve their goals.
1. AI priorities and returns
JLL's Nov. 10 survey found real estate investors' AI priorities misaligned with the technology's strongest returns. Capital deployment outperformance is a priority for 49% of investors, while lower-priority asset and property management delivers efficiency gains for 66%.
2. Adoption and data gaps
While 83% of investors have advanced beyond testing, only 15% have built custom agentic workflows across all deployment areas. Among investors without AI-ready data, 59% struggle to realize benefits, compared with 21% of those with AI-ready data; 43% of investors overall struggle to achieve their AI goals.
