Kornit Digital Appoints Former ASOS CEO Effective April 1 to Boost On-Demand Strategy
Kornit Digital appointed former ASOS CEO Nick Beighton as strategic advisor and board nominee, effective April 1, 2026, to deepen partnerships with global brands and digital retailers. He scaled ASOS into a multi-billion-dollar e-commerce platform over 12 years, bringing demand-driven supply-chain expertise to accelerate Kornit’s on-demand textile production strategy.
1. Appointment of Strategic Advisor
Kornit Digital has named Nick Beighton as a strategic advisor and plans to nominate him for Board election at its 2026 Annual Shareholder Meeting. His engagement begins April 1, 2026, when he will also participate in Kornit’s Konnections 2026 industry event.
2. Beighton’s ASOS Leadership
Over a 12-year tenure, Beighton grew ASOS into a multi-billion-dollar e-commerce platform, navigating hyper-growth, supply chain complexity and omnichannel evolution. His experience in demand-driven, digitally native supply-chain models aligns with Kornit’s on-demand production mission.
3. Strategic Growth Implications
Beighton’s demand-side perspective is expected to deepen Kornit’s connections with global brands, retailers and digital commerce platforms. His expertise aims to accelerate Kornit’s on-demand digital fashion and textile production strategy, potentially enhancing capital efficiency and speed to market.