Macy’s Bluemercury names Alexandre Choueiri CEO
M•Leadership appointment at Bluemercury
- Macy’s named Alexandre Choueiri CEO of Bluemercury, effective Aug. 3, 2026.
- Choueiri will report to Bloomingdale’s CEO Olivier Bron.
- The appointment signals a push to accelerate Bluemercury’s growth strategy in prestige beauty.




