Madison Square Garden Sports Secures Blueair as Official Air Care Partner
Madison Square Garden Sports named Blueair as the New York Knicks’ Official Air Care Partner and installed its purifiers in the Greenburgh training center. Blueair will sponsor the ‘Game On’ digital series and provide LED ribbon, courtside and in-arena signage at Madison Square Garden during home games.
1. Partnership Announcement
Madison Square Garden Sports has named Blueair as the Official Air Care Partner of the New York Knicks, creating a collaboration designed to showcase how clean indoor air contributes to athletic performance and fan well-being.
2. Training Center Integration
Blueair will install its advanced air purification units throughout the Knicks’ MSG Training Center in Greenburgh, optimizing air quality to support player focus, recovery and overall health during practices and workouts.
3. Game-Day and Arena Activations
Under the agreement, Blueair will present the ‘Game On’ digital series on Knicks social channels and deploy LED ribbon, courtside and in-arena signage at Madison Square Garden during regular season home games, alongside an interactive in-arena contest space.