Marchex completed its acquisition of Archenia, adding AI-driven lead qualification and performance-based customer acquisition capabilities.
The combined business targets a vertically focused customer acquisition and outcome-optimization platform built on conversational intelligence and first-party call data.
Management estimates revenue run rate near $15 million per quarter, or $60 million annualized, with 15%-20% growth potential in 2026.
Adjusted EBITDA margins are expected to expand to 10% or more in 2026, supported by Archenia’s positive contribution.
Shareholders backed the deal at a July 1, 2026 special meeting with about 99.9% of votes cast.
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