Meta Launches $499 Ray-Ban Blayzer and Scriber Prescription Smart Glasses

METAMETA

Meta Platforms launched two Ray-Ban prescription smart glasses models—Blayzer Optics and Scriber Optics—available for U.S. pre-order starting at $499 and arriving at optical retailers on April 14. These complement last year’s $799 display glasses, leveraging Meta’s AI investment and EssilorLuxottica partnership to broaden its eyewear lineup.

1. Product Launch and Availability

Meta introduced two new prescription smart glasses—Ray-Ban Meta Blayzer Optics and Ray-Ban Meta Scriber Optics—available for U.S. pre-order at $499, with shipments to optical retailers and select international markets starting April 14.

2. Pricing Structure and Model Comparison

The new models undercut last year’s $799 Meta Ray-Ban Display glasses, which offered built-in displays and optional prescription lenses for an extra $200, by providing prescription functionality at a lower entry price without integrated display technology.

3. Strategic AI Partnership and Investment

Developed in collaboration with EssilorLuxottica, the prescription offerings tie into Meta’s multibillion-dollar push toward ‘personal superintelligence,’ aiming to expand consumer adoption of AI-powered wearable gadgets following supply constraints and strong demand earlier this year.

Sources

BFF