Meta Platforms reported fourth-quarter revenue of $59.9 billion, representing year-over-year growth of 24%, and delivered earnings of $8.88 per share, topping consensus estimates of $58.4 billion in revenue and $8.24 in earnings. The company’s advertising business drove performance, with ad impressions rising 18% and average price per ad up 6%, reflecting enhancements in AI-powered targeting. Daily active users across Facebook, Instagram and WhatsApp exceeded 3.5 billion, bolstering engagement metrics and underpinning robust ad demand. For the first quarter, Meta guided revenue of $53.5 billion to $56.5 billion, above street forecasts, signaling continued momentum as AI integrations deepen in core apps.

Following Meta’s earnings beat, shares jumped over 10%, shifting focus to ETFs with significant Meta weightings. The Communication Services Select Sector SPDR Fund and the Vanguard Communication Services ETF, each allocating roughly 20% to Meta, saw inflows increase by an estimated 15% in the two trading sessions after results. Investors favor these funds to gain exposure to Meta’s AI-driven ad growth while diluting single-stock risk. Active funds with heavy Meta positions, such as the ARK Next Generation Internet ETF, similarly recorded net purchases exceeding $120 million, underscoring a broader rotation into Big Tech ETFs where Meta accounts for the largest single-holdings.