MNTN integrates with Klaviyo to link Performance TV ads with email, SMS workflows
MNTN•MNTN and Klaviyo launch two-way native integration
MNTN entered a two-way native integration with Klaviyo to link connected-TV ad buying with email and SMS marketing workflows.
- Marketers can activate Klaviyo first-party audiences on MNTN Performance TV without rebuilding segments in a separate platform.
- TV ad exposure can trigger automated, personalized Klaviyo email or SMS journeys, aiming to improve cross-channel conversion tracking.
- The integration is available immediately for advertisers with an active Klaviyo account and at least one audience list or segment.
