New York Times names Veronica de Souza deputy for on-platform audience
NYT•The New York Times named Veronica de Souza deputy for on-platform audience within its Audience team. Her role covers audience strategy for the company’s home page, push alerts, newsletters and email.
1. Audience role
De Souza will lead audience strategy for The New York Times’ owned surfaces, including its home page, push alerts, newsletters and email. She previously served as executive director of audience and content strategy at Wired.




