Nexxen expands partnership with Scale Marketing to support agency media buying via DSP platform
NEXN•Lower-funnel campaign goals
The collaboration targets improved lower-funnel outcomes, including booked consultation appointments for a national home services advertiser.
Expanded partnership with Scale Marketing
Nexxen expanded its partnership with Scale Marketing, a Chicago-based independent agency, to support high-stakes campaigns for major brands.
Scale will use Nexxen’s unified platform and enterprise DSP to shift more client budgets toward working media across channels.
