NIQ: UK supermarket Total Till sales rise 1.4% in four weeks to Oct. 3 as spending stays cautious
NIQ•UK major-supermarket Total Till sales rose 1.4% in the four weeks to Oct. 3, down from 1.8%. Unit sales increased 0.1%, online grocery sales climbed 9.9% to more than GBP 2 billion, and average spend per trip held at GBP 18.58.
1. Sales and shopping patterns
NIQ reported that UK major-supermarket Total Till sales rose 1.4% in the four weeks to Oct. 3, down from 1.8%. Unit sales increased 0.1% year on year, shoppers made 1.8% more visits, and average spend per trip held at GBP 18.58.
2. Seasonal and online trends
Unseasonably warm September kept summer categories strong: mineral water sales rose 17.4% and ice cream sales increased 11.7%. Hot chocolate sales fell 11%, ambient soup declined 5.4%, and beer, wine and spirits slipped 0.6%. Online grocery sales climbed 9.9% to more than GBP 2 billion; rapid delivery accounted for 10.5% of online sales, with customers up 21%.
