NIQ’s Q1 Revenue Climbs 11.1%, Adjusted EBITDA Up 19.1%

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NIQ’s Q1 revenue rose 11.1% year-over-year to $1,072.7 million, with Activation revenue reaccelerating 12.0% (5.3% in OCC) and annualized Intelligence subscriptions growing 5.9% to $2,933.6 million. Adjusted EBITDA increased 19.1% to $224.8 million, driving a 150 bp margin expansion to 21.0% and boosting cash flow by over $90 million.

1. First Quarter 2026 Financial Highlights

NIQ reported total revenue of $1,072.7 million, an 11.1% increase year-over-year, driven by 9.3% growth in the Americas and 4.6% growth in EMEA. Net loss and adjusted net income improved by $29.7 million and $47.9 million respectively, while adjusted EBITDA climbed 19.1% to $224.8 million.

2. Subscription Revenue and Retention

Annualized Intelligence Subscription revenue reached $2,933.6 million, up 5.9%, supported by 104% net dollar retention and 99% gross dollar retention. Activation revenue growth accelerated to 12.0%, with OCC growth of 5.3%, reflecting strong client renewals and upsells.

3. AI Investments and Product Launches

NIQ expanded its AI capabilities with the NIQ Commerce Lab, Arthur Analyst and Arthur Chat for SMB clients, and the beta-launch of a GenAI-native Marketing Effectiveness Platform. Key wins included 17 seven-figure deals and 33% eCommerce revenue growth, as clients leverage AI for faster insights.

4. Restructuring and Cost Savings

The 2026 Restructuring Program is expected to generate $70–80 million in annualized cost savings. Improved operating cash flow by $90.0 million versus Q1 2025 and levered free cash flow by $93.1 million, aided by debt paydown from 2025 IPO proceeds and lower interest expenses.

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