PepsiCo Foundation expands regenerative agriculture program to 200 olive growers in Spain
PEP•PepsiCo's foundation expanded its VivaOliva regenerative agriculture initiative in Jaén, Spain, to 200 olive growers from 150 at its 2025 launch.
PEP•PepsiCo's foundation expanded its VivaOliva regenerative agriculture initiative in Jaén, Spain, to 200 olive growers from 150 at its 2025 launch.
Participants receive training and agronomic support to strengthen grove resilience as drought becomes more frequent and pressure on water supplies increases. The initiative supports efforts to improve soil health, biodiversity and farmer livelihoods across the company's agricultural supply chain.