P&G Stock Rises 11.65% YTD to $160 as Native Debuts 55-Episode Microsoap
P&G stock advanced 11.65% year-to-date to $160 from $142.31 at year-end, despite lagging key rivals and facing import tariff headwinds. P&G’s Native brand released “The Golden Pear Affair,” a 55-episode microsoap series totaling 80 minutes, with remaining chapters unlockable for $9.99 to showcase its Global Flavors collection.
1. YTD Stock Performance
P&G’s share price climbed 11.65% year-to-date, reaching $160 from $142.31 at year-end, reflecting investor confidence under its new CEO.
2. Competitive and Tariff Pressures
Despite the rally, P&G’s performance trails major consumer goods peers, with rising import tariffs on raw materials squeezing margins and adding cost pressures.
3. Native Brand's Microsoap Launch
Native, P&G’s clean beauty arm, launched The Golden Pear Affair—a 55-episode microsoap series totaling just under 80 minutes—with free access to the first five episodes and $9.99 pricing for remaining chapters to highlight its limited edition Global Flavors collection.