Pixelworks to Deploy TrueCut Motion on 1,314 Kinepolis Laser ULTRA Screens
PXLW•Pixelworks will deploy its TrueCut Motion format across Kinepolis Group's 122 cinemas and 1,314 Laser ULTRA PLF screens in Europe and North America. The collaboration delivers shot-by-shot motion grading for enhanced clarity, depth and motion fidelity as filmmakers intended.
1. Partnership with Kinepolis Group
Pixelworks has formed a collaboration with Kinepolis Group to integrate its TrueCut Motion cinematic format on Kinepolis' Laser ULTRA premium large format screens. Under the deal, 122 cinemas and 1,314 screens across Europe and North America will feature TrueCut Motion-enhanced theatrical titles.
2. TrueCut Motion Technology
TrueCut Motion offers shot-by-shot motion grading capabilities that manage judder, blur and frame rates while preserving filmmakers' intended look. The platform ensures consistent delivery of enhanced clarity, depth and motion fidelity across theaters, televisions, mobile devices and next-generation headsets.
3. Network Reach and Audience Impact
Kinepolis operates 122 cinemas with more than 1,300 screens across Belgium, the Netherlands, France, Spain, Canada, the United States and other markets. This rollout exposes Pixelworks' visualization technology to millions of moviegoers, enhancing premium cinematic experiences.
4. Strategic Implications for Pixelworks
By aligning with a leading cinema exhibitor, Pixelworks aims to drive adoption of its visualization solutions and strengthen its presence in the cinematic display market. The partnership could open new licensing and content creation opportunities across premium large format venues.
