Pizza Hut debuts Crispy Parm Pan Pizza nationwide at participating locations, priced at $10 for a medium pizza with a crispy parmesan-coated crust and extra cheese. It launches 'For the Love of Hut Crust', inviting fans to share crust choices for a chance to win free crust for a year.
Pizza Hut unveiled its Crispy Parm Pan Pizza, featuring an indulgent parmesan-coated outer crust and extra cheese layered on its Original Pan base, delivering a crispy exterior and light, fluffy interior designed to enhance its signature pan pizza experience.
The brand launched the 'For the Love of Hut Crust' campaign, inviting fans to share crust preferences on Instagram or TikTok for a chance to win free crust for a year, targeting both crust enthusiasts and those who typically leave crust uneaten.
The new pizza is priced at $10 for a medium one-topping pizza and is available now at participating Pizza Hut locations, via the Pizza Hut app, online and in-store nationwide, with regional price variations and limited-time participation.
This rollout builds on Pizza Hut’s Hut Crust platform, leveraging insights that nearly 19% of consumers skip pizza crust, as the company seeks to convert crust leavers into loyal customers through innovative product development and interactive marketing.
