Playboy appointed Krystle Bach as vice president, global licensing and partnerships, effective immediately. She reports to President of Media & Brand David Miller.
Bach will run global licensing, a key revenue segment, targeting expansion in consumer goods, apparel and lifestyle categories. She previously led brand operations at Authentic Brands Group.
Radhika Bansil joined as senior director, growth, effective immediately, reporting to Miller.
Bansil will drive subscription growth strategy, covering acquisition, retention, lifetime value, product development and events. She previously led growth at Dorsia.