Revolve Group’s 9th Annual REVOLVE Festival returns on April 11 in Thermal, California, under the theme “The Grand Revivre,” evoking a vintage carnival atmosphere. The event blends live music, classic games and immersive design elements to reinforce Revolve’s position as a trendsetting fashion and culture destination.

This year’s festival features major activations from Affirm with an “Affirm-ation” game station, Patrón Tequila serving drinks in collectible desert-inspired cups and Hennessy as the exclusive Cognac partner. DC Studios’ Supergirl lounge offers an intergalactic experience and specialty cocktails tied to its upcoming film.

A dedicated REVOLVE Festival Shop on Revolve.com and a month-long in-store experience at The Grove in Los Angeles showcase a limited-edition festival edit. Exclusive collaborations from designers Leslie Amon, Amanda Upichard and LAMARQUE allow customers to purchase pieces that extend the festival’s Western, Boho and Sporty Remix themes.

By drawing A-list celebrities and influential social media figures, the festival amplifies Revolve’s social media reach and brand equity. In-store activations with live DJs, gift-with-purchase offers and complimentary beverages aim to drive foot traffic and boost engagement through experiential retail.